Cooler Master is the descendant of early CPU pioneer company ORYX. Founded in 1992, the Taiwanese company's goal is to provide the best thermal solutions to customers worldwide and to provide leading-edge innovations to people and businesses.
(Related: CM Storm Quickfire Rapid unboxing and review)
An angel beside the latest ECS hardware
Cooler Master Account Manager Zoe Chen welcomed guests as they looked back in the 20-year history of the company while discussing their future growth.
Also present in the event was local Cooler Master distributor Iontech, which incidentally also carries the brands of other PC titans such as ECS, Kingston, and BenQ. The distributor went on and displayed the newest hardware from the mentioned companies such as BenQ's most advanced gaming monitors the XL2420T and the RL2450H, ECS' Z77H2-A2X motherboard line, and Kingston's HyperX high-performance memory cards.
Cooler Master is establishing its presence in the Philippines, raising a "gamer" image, and is gaining ground fast. It has produced mechanical gaming keyboards, precision gaming mice, and extreme cooling fans. They even won the prestigious 2011 Red Dot Design Award for their CM Storm Sirius gaming headset. Cooler Master's core products also mirror the company's current objective of optimized gaming performance, such as its Cosmos II and Trooper tower CPU chassis.
A Cooler Master gaming rig
Cooler Master North America earlier held its 20th anniversary at CeBIT. Attendees were among the first to preview the company's 2012 product lineup.
(Related: Cooler Master Cosmos II specs and price)
On a personal note, the Taiwanese sure know how to throw a party. Great games, great food, great giveaways, great night.
'Till my next installment.