Obi Worldphone Announces SF1 and SJ1.5, Mid-range Smartphones Starting at $129

Obi Worldphone (formerly Obi Mobile) have been testing local waters - as attested by their recent local visit - and may soon enter the market with their two newly announced Androids: the premium SF1, and the more affordable SJ1.5. Both devices have dual SIM slots, a definite plus for Filipino users.

The company's gameplan is to bring about gorgeous-looking smartphones for the masses at the right price, and the SF1 is definitely a beautiful one. It reminds us of the Nokia Lumia 1020, with its flat top and curved corners, though the bulgy Carl Zeiss Optics isn't present. The SF1 has two variants, the more premium one coming in with 3GB RAM and 32GB internal storage.

Obi Worldphone Announces SF1 and SJ1.5, Mid-range Smartphones Starting at $250

Obi Worldphone SF1 Specifications

OS: Android 5.0.2 Lollipop
Processor: 1.5GHz Qualcomm MSM8939 Snapdragon 615 64-bit octa-core processor, Adreno 405 GPU
Memory: 2/3GB RAM, 16/32GB internal storage, microSD expandable up to 64GB
Display: 5-inch Full HD JDI In-Cell IPS OGS display, 1920x1080 display resolution, Gorilla Glass 4, 443 ppi
Camera: 13-megapixel rear camera with AF, LED Flash; Sony Exmor IMX214 Sensor; f/2.0 Aperture; 5-megapixel front-facing camera with LED Flash
Connectivity: 3G WCDMA, 4G LTE; Wi-Fi 802.11 a/b/g/n, Dual-Band, Wi-Fi Direct; Bluetooth v4.0, A2DP; GPS with A-GPS, GLONASS; microUSB v2.0
SIM: Dual SIM, dual standby (micro + nano SIM)
Battery: 3000mAh non-removable Li-Po battery, Quick Charge™ 1.0
Dimensions: 146 x 74 x8 mm, 147 g
Price: Up to $250

The SJ1.5 meanwhile is the more affordable of the two, sporting only a 1.3GHz quad-core processor and 1GB of RAM, though you can credit it with having the more latest Android OS, as it features 5.1 Lollipop (the SF1 runs on 5.0).

Obi Worldphone Announces SF1 and SJ1.5, Mid-range Smartphones Starting at $250

Obi Worldphone SJ1.5 Specifications

OS: Android 5.1 Lollipop
Processor: 1.3GHz MT6580 quad-core processor
Memory: 1GB RAM, 16GB internal storage, microSD expandable up to 32GB
Display: 5-inch HD IPS display, 1280x720 display resolution, 294 ppi, Gorilla Glass 3
Camera: 8-megapixel rear camera with AF, LED Flash, f/2.2 Aperture; 5-megapixel front-facing camera
Connectivity: 3G WCDMA; Wi-Fi 802.11 b/g/n, Wi-Fi Direct; Bluetooth v4.0, A2DP; GPS w/ A-GPS; microUSB v2.0
SIM: Dual microSIM, dual standby
Battery: 3000mAh non-removable Li-Po battery
Dimensions: 146 x 73 x 7.95 mm, 131 g
Price: Up to $129

According to local sources, they may enter the Philippine market before this year closes.

As a quick background, Obi Worldphone was previously an Indian brand, but allegedly did not take off in its home country. They now plan to enter Middle East, African, and Asian markets, including the Philippines. Among their highlights is that they're backed by John Sculley, former Apple & Pepsi CEO.

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